The Verdict The entries came flooding in, the judges have cast their expert eyes over the entries, and the top designs have been selected. You can see the finest creative designs in the gallery, as chosen by the Artons judges; Michael Wolff, co-founder of Wolff Olins, artist Jon Burgerman, Anders Olsson, Marketing Director at Tetra Pak and packaging expert Sam Dumont.

After locking them in a room for several hours, they came to a verdict And the lucky winner of £5000? The judges selected H2O by Giedre Domzaite as the best design, having been impressed by the cross-generational appeal of the design's naivety and the way the pack sold the idea of drinking water as something appealing and natural.